Identify High-Value Physicians
for Strategic Outreach

With claims-based market intelligence, life sciences organizations can optimize outreach efforts to increase market share.

Market Intelligence

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Life sciences organizations seeking to maintain growth and profitability need the ability to identify high-value physicians.

With medical claims data insights and life sciences market intelligence, they can find key influencers, see their referral patterns and determine where those individuals spend their time. By narrowing their focus, life sciences organizations are able to quantify opportunities for strategic targeting and optimize their outreach efforts to achieve greater commercial success.

Increase revenue and market share

Focus outreach efforts on influential physicians and facilities, and inform pricing and contracting teams with medical claims data insights.

Get there first

Proactively inform physicians about product options. Use early alerts of newly diagnosed patients to select targets.

React quickly to trends

Adjust strategy to market share changes in local facility, network and practitioner usage over time.

Optimize commercial efficiency

Understand the relationships between organizations and individual healthcare practitioners for account-based selling.

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Uncover Market Intelligence from Medical Claims Data

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VP of Sales at a medical device company, using MarketView™ since 2014