Amy Crawford
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Amy Crawford
Senior Director, Market Strategy for Business Risk Management
Amy Crawford is Senior Director of Market Strategy for Business Risk Management at LexisNexis Risk Solutions, where she helps define how financial institutions, fintechs, and regulated enterprises verify, understand, and trust businesses across the lifecycle. Her work sits at the intersection of business identity, fraud intelligence, SMB credit risk, and regulatory pressure—areas where static compliance approaches are no longer sufficient.
A seasoned market and product strategist, Amy brings more than a decade of experience translating complex risk signals into practical, defensible decisions for customers operating at scale. She is known for connecting identity, behavior, and data science into cohesive market narratives that drive both growth and risk reduction, while keeping the end user experience front and center. Her work consistently bridges strategy and execution—aligning product, engineering, sales, and customer needs to solve real-world problems in business onboarding, fraud prevention, and credit decisioning.
Amy is a frequent internal thought partner on emerging business-risk trends, regulatory change, and the evolving economics of small business, and is passionate about helping organizations move beyond “check-the-box” KYB toward living, lifecycle-based risk intelligence.
She lives in New York’s Hudson Valley, where she balances strategy work with mindful meditation, long-distance cycling, and playing the drums.
A seasoned market and product strategist, Amy brings more than a decade of experience translating complex risk signals into practical, defensible decisions for customers operating at scale. She is known for connecting identity, behavior, and data science into cohesive market narratives that drive both growth and risk reduction, while keeping the end user experience front and center. Her work consistently bridges strategy and execution—aligning product, engineering, sales, and customer needs to solve real-world problems in business onboarding, fraud prevention, and credit decisioning.
Amy is a frequent internal thought partner on emerging business-risk trends, regulatory change, and the evolving economics of small business, and is passionate about helping organizations move beyond “check-the-box” KYB toward living, lifecycle-based risk intelligence.
She lives in New York’s Hudson Valley, where she balances strategy work with mindful meditation, long-distance cycling, and playing the drums.