LexisNexis® Acquisition and Retention Solutions for the Insurance Industry
Data and advanced analytics to help you drive profitability and growth
through targeted prospect and customer outreach
Better insights. Stronger customer relationships. Increased growth.
LexisNexis Insurance Acquisition and Retention solutions empower marketers to identify, attract and retain your most profitable customers by incorporating unparalleled data, analytics and insights.
Insurance Acquisition and Retention Benefits
Improve Acquisition Targeting
Identify the prospects who match your organizational risk profile and are most likely to convert.
Lower Attrition Rates
Monitor and anticipate key customer
activity events to fill in blind spots
and improve retention.
Increase Profitability
Create more efficient and effective
outreach campaigns to capitalize
on growth opportunities.
Strengthen Relationships
Deliver better customer experience by
better understanding needs and uncovering
new up-sell and cross-sell opportunities.
Campaign Analyzer
Understand your insurance-specific marketing
attribution with Campaign Analyzer.
Market Magnifier for Commercial Insurance
Reveal insights about your specific segments with
competitive intelligence.
ProspectBase®
Target high-value prospects through enriched
commercial insurance prospect data.
Featured Content
BROCHURE
Insurance Marketing and Pricing Analytics Solutions
Identify, attract and retain the most valuable policy holders with compelling, data-driven marketing programs during any stage of the market.
WHITE PAPER
US Auto Insurance Consumer Shopping White Paper
2020 The Outreach Blueprint - How consumers want to be engaged by their carrier. Boost retention by reaching out at the right time with the right message.
E-BOOK
Prescreen Marketing for Insurance Acquisition―Your Questions Answered
What you need to know to take advantage of prescreen marketing now.
