Health Plans Face Member Identity Management Challenges

Multiple dimensions of member identity management need to be addressed by health plans

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Member Data PuzzleHealth plans are facing even more challenges when it comes to the changing dynamics of member identity management. Managing this data with a partner is more critical than ever. Healthcare delivery and finance are evolving in ways that blur the line between payer and provider and shift the focus from facilities and procedures to members – from the beginning of each member’s journey through the healthcare system until the end of treatment, recovery and rehabilitation. Now, though, the whole member – and the data identity each one possesses – must be a health plan’s focus, no matter how much the data morphs over time.

Robust identity data allows health plans to maximize member identity information throughout the enterprise – and to tackle vexing issues head-on. Identity management deserves high-level attention. Poor management of member identities through transitions of care can lead to readmission penalties – among other financial hits. Health plans need a partner that can also ensure the quality of this data.

Download our latest paper on how health plans can leverage a partnership with LexisNexis to ensure these challenges to do cost health plans revenue and members their health.

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