Ecommerce Fraud Mitigation

Deliver Safer and More Convenient Ecommerce Experiences

Proactive ecommerce businesses offer differentiated user experience, combining convenience and responsive security across the customer journey. Discover key fraud patterns and help protect consumers.

Protect Ecommerce Consumers From Fraud

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Deliver Safer and Convenient Cross-Channel Experiences, Safeguarding Consumers From Fraud

Prevent Ecommerce Fraud
Today’s consumers anticipate universally consistent, reliably secure and smooth experiences through every channel and interaction with an ecommerce business. The ability to combine convenience and responsive security across the customer journey is becoming a competitive differentiator in crowded digital marketplaces. Failure to achieve that fragile balance increases the risk of more costly fraud losses and more consumer attrition.

Fraud can have serious consequences for ecommerce businesses that go beyond financial losses, including loss of consumers, legal issues due to compliance violations and reputational damage.
Common types of fraud attacks targeting the ecommerce sector include:

Fraudulent Chargebacks
Fraudsters may use stolen credit cards to make purchases and then later file chargebacks, leaving the merchant to face both the loss of goods and chargeback fees.

Refund Abuse
Consumers may abuse refund policies by repeatedly purchasing products, using them temporarily and then returning them to receive full refunds or may seek refunds without returning the related merchandise. This latter practice has become so popular that organized frauds groups offer refund-as-a-service, promising to secure a refund from a merchant on a consumer's behalf in exchange for a fee. Consumers that participate risk exposing payment and identity information for subsequent abuse elsewhere. In turn, this practice can impact a merchant’s profitability.

Promotion and Loyalty Fraud
Fraudsters have gained the ability to utilize stolen promotion/loyalty identities to acquire free products. This results in increased financial exposure to the merchant.

Account Takeover
Fraudsters can exploit passwords and login credentials that are reused across multiple platforms to gain unauthorized access to consumers’ accounts. This puts both merchants and consumers at risk.

Friendly Fraud
Consumers falsely claiming unauthorized transactions or filing chargebacks instead of resolving disputes directly with the merchant can lead to loss of revenue and increased chargeback fees. Merchants often struggle to differentiate between genuine cases and fraudulent chargebacks.

Shipping Fraud
High value brand items like jewelry, clothing, video gaming consoles or luxury accessories are being maliciously acquired and shipped to locations inconsistent with prior purchase patterns and behaviors.

Bot Attacks
Automated bot attacks set up by fraudsters can disrupt an ecommerce site, steal data, make fraudulent purchases or perform other malicious actions. This type of attack is one of the most significant challenges for the ecommerce sector as it targets not just the conventional consumer touchpoints of new account creation and logins but also change of details events, which had the highest growth in bot attacks at 441% globally YOY in 2022 vs. 2021, according to data from the LexisNexis® Risk Solutions Cybercrime Report 2022.

Card Not Present (CNP) Fraud
Fraudsters attempt to verify stolen or cloned card details by making small transactions or “card testing” before initiating larger fraudulent purchases. This poses a challenge for merchants as they must identify and prevent such fraudulent activities.

Prioritize Convenience and Safety Across Ecommerce Channels by Making Smarter Risk Decisions

Our solutions help ecommerce businesses tie together a 360-degree view of consumers across digital, physical and behavioral dimensions. By leveraging intelligence from all available channels, as well as from different industries using LexisNexis® Digital Identity Network®, a global repository of intelligence which harnesses data from billions of annual transactions across diverse industries, ecommerce businesses can become better prepared to tackle both complex fraud and seasonal fraudulent events that could put legitimate consumers at risk. Download the Ecommerce Customer Journey Flow to learn more about the fraud risk at each stage of the customer journey and get insights that can help you make more confident risk decisions.
Download the Ecommerce Journey Flow

Read the Ecommerce Journey Flow to Help Mitigate Risks at Each Stage of the Customer Journey

Ecommerce Solution Brief

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