What Is Behavioral Biometrics?

Expanding digital economies are creating exponential opportunities for fraud. Data from the LexisNexis® Risk Solutions Cybercrime Report reveals a rise in global digital transaction volume of 13% YOY to 104.1B transactions from January to December 2024. In a highly competitive digital environment, companies are prioritizing digital processes to reduce the amount of information they request directly from consumers, knowing that complex authentication steps may cause transaction failure or abandonment. Without proper identity verification or authentication steps, fraudsters jump in and seize the opportunity to open accounts and act fast with money transfers and other fraud.

Most fraud prevention methods detect attacks by searching only for potentially harmful anomalies. If an authentic user does anything unusual – such as logging in from a new location or using a new device – the action may be flagged as an anomaly and trigger a false positive.
Layering defense solutions is key to protect against the full spectrum of attacks as fraud attacks are becoming more sophisticated than ever before—especially wish a rise in scams and mule activity.

Device intelligence, digital identity insights and smart authentication solutions can benefit from the extra layer of fortification delivered by behavioral intelligence to see a more complete context surrounding a digital transaction. Behavioral intelligence provides an additional layer of defense to risk assessment without creating a negative user experience, minimizing false positives, increasing trust and reducing fraud risk.

The combination of behavioral and digital identity intelligence helps businesses confidently differentiate between fraudster and legitimate customer, and between humans and bots.