LexisNexis® MarketView™ delivers medical claims-based intelligence to healthcare organizations across the United States. Whether you are a life sciences company, a health plan or a health system, MarketView can help transform key business work streams including marketing, sales, strategic planning, physician relations and outreach, market research, network optimization, recruitment, pricing, contracting, clinical teams and more.
By combining the industry's leading provider referential database, claims data and proprietary analytics, MarketView delivers insights into areas including referral patterns, physician alignment strategies, the quality of clinically integrated networks, patient volumes, and reimbursement insights. As a result, customers are able to focus on outreach efforts on high-value targets, recognize physician splitting across facilities, and grow service lines and market share.
Provider Referral Network Analysis
MarketView enables you to see a specific practitioner, his total patient volume, the facilities where he spends his time, the activity associated, and the physicians in his network. This gives you the ability to understand referral behavior, measure a provider’s connections and influence, and identify opinion leaders.
Focus Sales and Marketing Efforts
Through advanced analytics, your business can improve segmentation to reach the right doctor at the right time. Data-driven insights can help your sales reps educate and influence physicians, optimize marketing, and respond to market dynamics.
Provider Reimbursement Insights
Take the guesswork out of rate management and contract negotiations with reliable, meaningful pricing data based on actual reimbursed medical claims data. With a better understanding of your market, you can find opportunities to reduce costs and boost your bottom line.
Data-Driven Insights for Strategic Planning & Outreach
Through MarketView analytics, your health system can easily identify high-impact practitioners, quantify patient and procedural volumes by clinical service line and care setting (including out-patient and post-acute) to optimize planning and outreach efforts and see where you are losing referral volumes. Analytics derived from MarketView can aid in service line strategy and growth, and provide insights into high volume practitioners.
Gain Competitive Intelligence
Understand the loyalties of upstream physicians that can influence referrals to your system or your competitors. Analysis of physician outpatient data and referral patterns provide a clearer picture to give your organization the edge.
MarketView Reimbursement Insights gives insight into remitted claims data for use in payer negotiations, competitive assessment and market expansion. Now you can have a panoramic view of the complete landscape.
Increase the efficiency and adequacy of your provider network
Gain insight into patient and procedure volumes with claims-based intelligence about the practitioners and facilities that are providing and influencing care in markets relevant to your networks.
Maximize Provider Contracting
MarketView identifies physicians and practices for recruitment, acquisition and clinical integration based upon the type of patients treated, procedures performed, referral habits and demographics.
Improve Access to CareImprove the level of quality and member satisfaction around provider directories by offering more insight into provider’s level of experience across various procedures and diagnosis categories.