LexisNexis® Profile Booster Auto Shopper Model predicts a consumer’s likelihood to shop for an automobile within three months. It applies a score of 1-400. The higher the score, the greater the likelihood of a purchase. In fact, the top 30% of scores captures more than 70% of car shoppers, and individuals with scores in the top 1% are 11.7 times more likely than average to shop for a car within three months. With that valuable information at your fingertips, you can easily:• Sharpen targeting accuracy
The power of predictive analytics
Quality data and advanced analytics are the power that fuels competitive advantage in today’s auto industry. With insights from Profile Booster Auto Shopper Model, you’re able to get to the prospects most likely to shop for a car first. LexisNexis® Risk Solutions uses public records compiled from thousands of sources as well as other proprietary data to identify individuals likely to begin their car-buying experience.
Profile Booster provided by LexisNexis is not provided by “consumer reporting agencies” as that term is defined in the Fair Credit Reporting Act (15 U.S.C. § 1681, et seq.) (“FCRA”) and does not constitute a “consumer report” as that term is defined in the FCRA. Profile Booster may not be used in whole or in part as a factor in determining eligibility for credit, insurance, or employment or for any other eligibility purpose that would qualify it as a consumer report under the FCRA. Due to the nature and origin of public record information, the public records and commercially available data sources used in reports may contain errors. Source data is sometimes reported or entered inaccurately, processed poorly or incorrectly, and is generally not free from defect. This product or service aggregates and reports data, as provided by the public records and commercially available data sources, and is not the source of the data, nor is it a comprehensive compilation of the data. Before relying on any data, it should be independently verified. LexisNexis and the Knowledge Burst logo are registered trademarks of RELX Inc.
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